EXOTIC MARKETING
Tais Pasquotto Andreoli
The denomination of “exotic” marketing follows precisely the marketing purpose of drawing attention and awakening the reader's interest, but is based on the justification that the themes addressed here are still little addressed in the academic field, either due to their apparent lack of attractiveness, or due to the confusion still present, or even because they are simply recent and emerging. Regardless of the reason, the objective of this work is to shed light on such themes, calling to the discussion the main agent of the logic of consumption: the consumer - you, we.
Exotic Marketing book
R$55.00Price
- PRODUCT ON ORDER Yes
- AUTHOR Tais Pasquotto Andreoli
- LANGUAGE English
- NUMBER OF PAGES290
- YEAR OF EDITION 2021
- EDITION NUMBER 01
- ISBN 978-65-89844-19-9
- FINISHING Special Brochure
- PESO 0.340 kg
- WIDTH 14 cm
- HEIGHT 21 cm
- BARS CODE 9786589844199
- EDITOR UNISV
- PRODUCT CONDITION: New